Principal Product Designer

Craft over process. Making things that ship.

Hi, I’m George. I’ve spent the last decade leading design at LinkedIn, Pinterest, and my startup Flite. Now I’m back in the work itself — closer to the craft, closer to the problem.

Selected work

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Games on LinkedIn

Bringing play to the world of work

Games on LinkedIn

Bringing play to the world of work

Games on LinkedIn

Bringing play to the world of work

Velocity Video Ad Builder

Evolving video for a vertical world

Velocity Video Ad Builder

Evolving video for a vertical world

Velocity Video Ad Builder

Evolving video for a vertical world

Pinterest World’s Fair

A blueprint for ad innovation

Pinterest World’s Fair

A blueprint for ad innovation

Pinterest World’s Fair

A blueprint for ad innovation

LinkedIn Dark Mode

Seeing things in a different light

LinkedIn Dark Mode

Seeing things in a different light

LinkedIn Dark Mode

Seeing things in a different light

Writing

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My Readme

Inspired by design and engineering leaders, I drafted my own readme.

Introducing Dark Mode to LinkedIn

Learn how we brought Dark Mode to light for our members.

Slaying Feature Creep

Avoid overcomplicating products with unnecessary features.